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BBC, Banijay Execs Unpack International Series Adaptations in India
VarietyStory by Sahasranaman RamachandranImage from Variety
scrn loglineTop TV execs unpack the secrets to successfully adapting international shows for Indian audiences at the industry's marquee event, Film Bazaar.beat sheet- Banijay Asia's Mrinalini Jain reveals the 'magic' is in transposing, not just translating, formats to connect with local viewers
- Industry leaders share insights on navigating cultural nuances and viewer preferences to craft localized versions that resonate in the world's fastest-growing entertainment market
Read the sourcecall sheetMrinalini Jain, Banijay Asia - VarietyVariety6dNo more articles
BBC, Banijay Execs Unpack International Series Adaptations in India
VarietyStory by Sahasranaman Ramachandran
scrn logline
Top TV execs unpack the secrets to successfully adapting international shows for Indian audiences at the industry's marquee event, Film Bazaar.
beat sheet
- Banijay Asia's Mrinalini Jain reveals the 'magic' is in transposing, not just translating, formats to connect with local viewers
- Industry leaders share insights on navigating cultural nuances and viewer preferences to craft localized versions that resonate in the world's fastest-growing entertainment market
call sheet
Mrinalini Jain, Banijay Asia