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‘Beatles ‘64’ Review: Disney+ Doc Skillfully Shows How Beatlemania Struck America

The Wrap
Story by Matt Goldberg
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Image from The Wrap
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Disney+ doc dives into how the Beatles' American invasion sparked the biggest pop culture phenomenon of the 1960s
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  • The film reveals the marketing blitz behind Beatlemania, with the Fab Four's faces plastered on everything from nylons to talcum powder
  • Music producer Danny Bennett gives a rare insider's look at the Beatles' business savvy, showcasing their ability to turn their brand into a merchandising juggernaut
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Danny Bennett, Disney+, Beatles '64
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