‘Beatles ‘64’ Review: Disney+ Doc Skillfully Shows How Beatlemania Struck America

Image from The Wrap

• The film reveals the marketing blitz behind Beatlemania, with the Fab Four's faces plastered on everything from nylons to talcum powder
• Music producer Danny Bennett gives a rare insider's look at the Beatles' business savvy, showcasing their ability to turn their brand into a merchandising juggernaut