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Comcast Gets Max Bundling Rights Under Warner Bros. Discovery Deal

Variety
Story by Todd Spangler
from Variety
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scrn logline
Comcast scores major bundling rights for Warner Bros. Discovery's new streaming service Max in lucrative distribution deal
beat sheet
  • Comcast will be able to bundle the ad-supported version of Max with its TV packages in the U.S., giving the media giant a strong advantage over rivals
  • Comcast's European TV division Sky will also launch the ad-supported Max in the UK and Ireland in early 2026, expanding the streaming service's international footprint
call sheet
Comcast, Warner Bros. Discovery, Sky, Max
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