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A+E Networks Promotes Toby Byrne to Lead Ad Sales
The Hollywood ReporterStory by Caitlin HustonImage from The Hollywood Reporter
scrn loglineA+E Networks taps ad sales veteran Toby Byrne to lead the charge as longtime chief Peter Olsen retires after 20 years of transformative leadership.beat sheet- Toby Byrne, previously of Fox and Zefr, will oversee all ad sales operations at A+E's portfolio of channels, including The History Channel, A&E, and Lifetime, as he looks to build on the company's 'next phase of growth and excellence'.
- Peter Olsen, the outgoing ad sales chief, is credited with reshaping A+E's strategy and driving the company toward data-driven, multi-platform advertising during his two decades at the helm, earning praise as a 'brilliant and kind leader' from A+E's president and chairman.
Read the sourcecall sheetToby Byrne, Peter Olsen, A+E Networks, Fox Networks Group, ZefrNo more articles
A+E Networks Promotes Toby Byrne to Lead Ad Sales
The Hollywood ReporterStory by Caitlin Huston
scrn logline
A+E Networks taps ad sales veteran Toby Byrne to lead the charge as longtime chief Peter Olsen retires after 20 years of transformative leadership.
beat sheet
- Toby Byrne, previously of Fox and Zefr, will oversee all ad sales operations at A+E's portfolio of channels, including The History Channel, A&E, and Lifetime, as he looks to build on the company's 'next phase of growth and excellence'.
- Peter Olsen, the outgoing ad sales chief, is credited with reshaping A+E's strategy and driving the company toward data-driven, multi-platform advertising during his two decades at the helm, earning praise as a 'brilliant and kind leader' from A+E's president and chairman.
call sheet
Toby Byrne, Peter Olsen, A+E Networks, Fox Networks Group, Zefr