212 articles today
    No more articles

Max Launches 'Max Rewind' Personalized 2024 Viewership Recaps

Variety
Story by Jennifer Maas
from Variety
Image from Variety
scrn logline
Max taps into the year-end recap craze, offering subscribers a personalized 'Max Rewind' to break down their 2024 streaming habits on the WBD-owned platform
beat sheet
  • Max Rewind will be pushed out to all adult profiles on the streamer, providing a Spotify Wrapped-style recap of users' viewing data throughout the year
  • This marks Max's first foray into year-end personalized content as it looks to capitalize on the growing trend of streaming services offering subscribers a retrospective on their platform usage
call sheet
Max, Warner Bros. Discovery, Max Rewind
Read the source