73 articles today

Southeast Asian Media Markets Show Digital Growth Amid Streaming Wars

Variety
Story by Naman Ramachandran
from Variety
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Southeast Asian media markets see digital ad boom and streaming expansion as new content hubs emerge
beat sheet
  • Indonesia, Thailand and Vietnam identified as top territories for content development and format adaptation
  • K7 Media U.K. analysis highlights 20% year-over-year growth in digital ad spend across Southeast Asia, outpacing traditional media
call sheet
Michelle Lin, K7 Media U.K., Taiwan Creative Content Fest (TCCF)
Read the source

Southeast Asian Media Markets Show Digital Growth Amid Streaming Wars

Variety
Story by Naman Ramachandran
from Variety
Image from Variety
scrn logline
Southeast Asian media markets see digital ad boom and streaming expansion as new content hubs emerge
beat sheet
  • Indonesia, Thailand and Vietnam identified as top territories for content development and format adaptation
  • K7 Media U.K. analysis highlights 20% year-over-year growth in digital ad spend across Southeast Asia, outpacing traditional media
call sheet
Michelle Lin, K7 Media U.K., Taiwan Creative Content Fest (TCCF)
Read the source