Netflix's bold move to screen Greta Gerwig's 'Narnia' in IMAX could shake up the industry, but theaters may not be willing to play ball.
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Greta Gerwig's 'Narnia' adaptation is the film that may force Netflix to break its own rules and release a movie in IMAX theaters first, a major shift in the streaming giant's strategy.
However, movie theater chains aren't obligated to screen Netflix films, and they may refuse to show 'Narnia' in IMAX if the streaming platform doesn't meet their demands, putting the release in jeopardy.