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Indian Tech Startup's Interactive Cinema App Unveiled at Film Bazaar
VarietyStory by Sahasranaman RamachandranImage from Variety
scrn loglineIndian startup Vireza unveils interactive cinema app that lets audiences shape film narratives in real-time at Film Bazaarbeat sheet- Vireza founder Arjun Nittoor showcased the app's technology, developed at the company's Bengaluru R&D facility, which allows moviegoers to participate in key story decisions during screenings
- The innovative app aims to revolutionize the theatrical experience, signaling a major shift in the way audiences engage with films - a trend that could disrupt the traditional movie-going model
Read the sourcecall sheetArjun Nittoor, Vireza, Interactive Cinema AppNo more articles
Indian Tech Startup's Interactive Cinema App Unveiled at Film Bazaar
VarietyStory by Sahasranaman Ramachandran
scrn logline
Indian startup Vireza unveils interactive cinema app that lets audiences shape film narratives in real-time at Film Bazaar
beat sheet
- Vireza founder Arjun Nittoor showcased the app's technology, developed at the company's Bengaluru R&D facility, which allows moviegoers to participate in key story decisions during screenings
- The innovative app aims to revolutionize the theatrical experience, signaling a major shift in the way audiences engage with films - a trend that could disrupt the traditional movie-going model
call sheet
Arjun Nittoor, Vireza, Interactive Cinema App