Wicked Class Action Lawsuit Filed Over Porn Link Mistake
ComingSoon.netStory by Anthony Nash
scrn logline
Mattel's Wicked dolls spark $5M class action lawsuit over porn link snafu, as company scrambles to fix PR nightmare.
beat sheet
- According to the complaint, a young girl was exposed to hardcore pornographic ads after visiting the 'Wicked.com' website listed on the doll's packaging, a grave lapse that has parents outraged.
- Mattel has advised consumers to discard the packaging or obscure the incorrect website link, while also offering customer service support, but the $5M lawsuit seeks damages for those who already purchased the misprinted dolls.
call sheet
Holly Ricketson, Mattel, Universal, Universal Pictures, Wicked