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Eva Longoria Talks “Disrupting the Industry” by Co-Founding Hyphenate Media: “Hollywood Makes You Stay in Your Lane”
The Hollywood ReporterStory by Lily Ford
scrn logline
Actress-turned-producer Eva Longoria teams up with Cris Abrego to launch Hyphenate Media, a production company disrupting Hollywood's siloed approach to multi-hyphenate creators.
beat sheet
- Longoria and Abrego founded Hyphenate Media to service creator-entrepreneurs who want to work across multiple formats like writing plays and limited series, not just staying in their 'lane' as an actress or producer.
- Hyphenate's first creator partner is Gloria Calderón Kellett, the director-actor-showrunner-producer behind shows like 'How I Met Your Mother' and 'Jane the Virgin', who is helping build the company's infrastructure and content slate.
call sheet
Eva Longoria, Cris Abrego, Gloria Calderón Kellett, Hyphenate Media Group, GloNation Studios, Desperate Housewives, Ready for Love, Telenovela, Grand Hotel