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Max Launches Live Feeds of HBO Programming in New In-App ‘Channels’ Feature
The WrapStory by Lucas Manfredi
scrn logline
Max's new 'Channels' feature brings live HBO programming direct to your streaming app, revolutionizing how fans access the network's must-watch content.
beat sheet
- The new 'Channels' feature will let Max subscribers stream live HBO shows and movies directly from the app, no cable subscription required.
- Industry insiders say this move could disrupt traditional cable bundles and give Max a competitive edge in the streaming wars, as viewers ditch traditional TV.
call sheet
HBO, Max