- DeciderDecider8h
- DeciderDecider9h
- MovieWebMovieWeb10h
- Digital TrendsDigital Trends10h
- MovieWebMovieWeb12h
- ComingSoon.netComingSoon.net12h
- DeciderDecider13h
- ComicBook.comComicBook.com13h
- DeciderDecider13h
- Hollywood ReporterHollywood Reporter15h
- DeciderDecider16h
- SlashFilmSlashFilm17h
- ComicBook.comComicBook.com18h
- Hollywood ReporterHollywood Reporter19h
- VarietyVariety20h
- Hollywood ReporterHollywood Reporter21h
- The WrapThe Wrap21h
- AV ClubAV Club1d
- ComingSoon.netComingSoon.net1d
- MovieWebMovieWeb1d
- MovieWebMovieWeb1d
- DeadlineDeadline1d
- AV ClubAV Club1d
- ComicBook.comComicBook.com1d
- MovieWebMovieWeb1d
- ComicBook.comComicBook.com1d
- ComicBook.comComicBook.com1d
- MovieWebMovieWeb1d
- ComicBook.comComicBook.com1d
- VultureVulture2d
Streaming Demographics Unpacked: Which Audiences Drive Revenue for Netflix, Hulu and More? | Chart
The WrapStory by Christofer Hamilton
scrn logline
Behind the streaming numbers: Unpacking the demographics driving revenue for Netflix, Hulu, and the rest of the OTT landscape
beat sheet
- According to the latest industry data, Gen Z viewers are the fastest-growing segment for streamers like Hulu and Paramount+, accounting for nearly 25% of their subscriber bases
- Older millennials (ages 30-39) remain the cash cow for Netflix, comprising over 40% of the platform's audience and fueling its ongoing subscription and revenue growth
call sheet
Hulu, Paramount+, Netflix