Comcast Gets Max Bundling Rights Under Warner Bros. Discovery Deal

Story by Todd Spangler

Image from Variety

scrn logline

Comcast scores major bundling rights for Warner Bros. Discovery's new streaming service Max in lucrative distribution deal

beat sheet

Comcast will be able to bundle the ad-supported version of Max with its TV packages in the U.S., giving the media giant a strong advantage over rivals
Comcast's European TV division Sky will also launch the ad-supported Max in the UK and Ireland in early 2026, expanding the streaming service's international footprint

call sheet

Comcast, Warner Bros. Discovery, Sky, Max