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YouTube TV Raises Price of Monthly Rate to $82.99
The Hollywood ReporterStory by Caitlin Huston
scrn logline
YouTube TV hikes subscription rates again, putting the premium live TV service at $82.99 per month for new and existing customers.
beat sheet
- The price increase, attributed to rising content costs, marks YouTube TV's third hike since its 2017 launch - it started at $35/month and is now 137% higher.
- Despite the price jump, YouTube TV remains a key player in the streaming wars, recently hitting a new high of 10.8% of all US TV viewing in November.
call sheet
YouTube TV