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'The Way Home' Moves Back to Hallmark Channel for Season 3

Variety
tv
news
canada
premiere
hallmark
Story by Emily Longeretta
from Variety
Image from Variety
scrn logline
Hallmark listens to fans, brings hit drama 'The Way Home' back to its linear channel for season 3 after planned streaming debut
beat sheet
  • After initial plans to debut season 3 on new streaming service Hallmark+, the network reversed course due to 'passionate, loyal fans' who demanded the show remain on the flagship Hallmark Channel
  • The surprise move marks a shift in Hallmark's streaming strategy as it seeks to balance viewer preferences with its expanding digital platforms
call sheet
Hallmark Channel, Hallmark+, The Way Home
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