Hobbit spinoff 'War of the Rohirrim' bombs at box office, but Warner Bros. unfazed thanks to streaming strategy
beat sheet
The 'Lord of the Rings' prequel only grossed $12 million in its opening weekend, a far cry from the billion-dollar success of the original trilogy
However, Warner Bros. execs are betting on the film's long-term performance on their new streaming platform, which is the studio's main focus for the franchise moving forward
call sheet
Warner Bros., The War of the Rohirrim, Lord of the Rings trilogy
Hobbit spinoff 'War of the Rohirrim' bombs at box office, but Warner Bros. unfazed thanks to streaming strategy
beat sheet
The 'Lord of the Rings' prequel only grossed $12 million in its opening weekend, a far cry from the billion-dollar success of the original trilogy
However, Warner Bros. execs are betting on the film's long-term performance on their new streaming platform, which is the studio's main focus for the franchise moving forward
call sheet
Warner Bros., The War of the Rohirrim, Lord of the Rings trilogy