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Why 'Wicked,' 'Beetlejuice Beetlejuice,' 'Twisters' Fell Short Overseas

Story by Rebecca Rubin

from Variety

Image from Variety

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Domestic hits 'Wicked,' 'Beetlejuice,' and 'Twisters' failed to wow international audiences, puzzling Hollywood execs

beat sheet

'Wicked' and 'Beetlejuice' were huge US successes, but only grossed $20M and $12M overseas respectively, far below expectations
Reboot of 1996 blockbuster 'Twisters' starring Glen Powell was a flop globally, earning just $35M total against a $150M budget

call sheet

Michael Keaton, Glen Powell, Wicked, Beetlejuice, 'Wicked', 'Beetlejuice Beetlejuice', 'Twisters'

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