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TelevisaUnivision’s ViX To Launch In Spain Through Atresplayer
DeadlineStory by Jesse Whittock
scrn logline
TelevisaUnivision's ViX set to make waves in Spain, inking exclusive streaming deal with Atresplayer
beat sheet
- ViX, the entertainment giant's premium streaming service, will launch in Spain through a partnership with Atresplayer, the country's leading OTT platform
- This cross-continental expansion marks ViX's first foray into the European market, as it looks to capitalize on the growing demand for Spanish-language content globally
call sheet
TelevisaUnivision, Atresplayer, ViX