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Squid Game 2 Creator 'So Sick' of Netflix Series as Business Booms

Variety
Story by Jennifer Maas
from Variety
Image from Variety
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As 'Squid Game' becomes a billion-dollar franchise, its creator struggles to keep up with the series' runaway success and global cultural impact.
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  • Creator Hwang Dong-hyuk is 'so sick' of the show, overwhelmed by the relentless demand for more content and merchandise as the hit Netflix series spawns expansive real-world experiences and a highly anticipated second season.
  • The 'Squid Game: The Experience' interactive attraction in NYC has been a massive hit, with tickets selling out in minutes and fans willing to wait hours for a chance to compete in the show's deadly games - a testament to the IP's cultural dominance.
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Hwang Dong-hyuk, Netflix, Squid Game, Squid Game: The Experience
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