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How Rob Reiner Saved Seinfeld From Being Canceled On NBC

SlashFilm
tv
opinion
cancellation
nbc universal
Story by staff@slashfilm.com (Jeremy Smith)
from SlashFilm
Image from SlashFilm
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Legendary director Rob Reiner swoops in to save the day, helping secure Seinfeld's future on NBC when the network was ready to pull the plug.
beat sheet
  • Reiner, a sitcom vet, personally lobbied NBC execs to keep Seinfeld on the air in its early, struggling seasons, seeing its potential to become a cultural phenomenon.
  • Reiner's backing, combined with the show's loyal following, convinced NBC to give Seinfeld a chance, paving the way for it to become one of the most iconic TV comedies of all time.
call sheet
Rob Reiner, NBC, Seinfeld
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