As 'The Firefighters' scorches the South Korean box office, Disney's 'Mufasa' struggles to gain traction in a fiercely competitive market.
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In its third weekend, 'The Firefighters' remains the top earner, raking in $3.3 million and a 35.4% market share - a testament to its enduring local appeal.
Despite the global success of Disney's 'The Lion King' franchise, the prequel 'Mufasa' has only managed to secure the second-place spot, underscoring the challenges facing even the mightiest of Hollywood studios in this dynamic market.