A forgotten Adam Driver and Bill Murray zombie flick scores a surprise second life on Netflix, breathing new energy into the undead genre.
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The film, titled 'The Dead Don't Die', initially had a muted theatrical release in 2019 but has now found a passionate audience on the streaming platform.
According to sources, Netflix's algorithm detected a sudden spike in viewer interest, leading the company to heavily promote the movie and introduce it to a whole new generation of horror fans.
A forgotten Adam Driver and Bill Murray zombie flick scores a surprise second life on Netflix, breathing new energy into the undead genre.
beat sheet
The film, titled 'The Dead Don't Die', initially had a muted theatrical release in 2019 but has now found a passionate audience on the streaming platform.
According to sources, Netflix's algorithm detected a sudden spike in viewer interest, leading the company to heavily promote the movie and introduce it to a whole new generation of horror fans.