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'Squid Game' Video Game Sets Rewards for Watching Season 2
VarietyStory by Jennifer Maas
scrn logline
Netflix offers free in-game rewards for watching 'Squid Game' Season 2, aiming to drive engagement for the hit show's mobile companion game.
beat sheet
- The new mobile game, 'Squid Game: Unleashed,' will give viewers rewards for each episode they binge, incentivizing fans to tune in.
- With 'Squid Game' Season 2 launching on December 23rd, Netflix is pulling out all the stops to capitalize on the global phenomenon's continued popularity.
call sheet
Netflix, 'Squid Game', 'Squid Game: Unleashed'