Sonic's latest blockbuster outraces Disney's CGI 'Lion King' reboot at the box office, proving the hedgehog's enduring appeal to modern moviegoers.
beat sheet
Sonic 3 raked in a whopping $150 million on its opening weekend, crushing Mufasa: The Lion King's $120 million debut - a clear sign that the franchise's fanbase remains hungry for more high-speed thrills.
According to industry insiders, Sonic 3's success is due in part to its savvy marketing campaign that leaned into the character's retro video game roots, resonating with nostalgic millennials and a new generation of fans.
call sheet
Mufasa, Disney, Sonic the Hedgehog 3, Mufasa: The Lion King
Sonic's latest blockbuster outraces Disney's CGI 'Lion King' reboot at the box office, proving the hedgehog's enduring appeal to modern moviegoers.
beat sheet
Sonic 3 raked in a whopping $150 million on its opening weekend, crushing Mufasa: The Lion King's $120 million debut - a clear sign that the franchise's fanbase remains hungry for more high-speed thrills.
According to industry insiders, Sonic 3's success is due in part to its savvy marketing campaign that leaned into the character's retro video game roots, resonating with nostalgic millennials and a new generation of fans.
call sheet
Mufasa, Disney, Sonic the Hedgehog 3, Mufasa: The Lion King