Netflix pulls out all the stops on Christmas Day to promote hit series 'The Night Agent' during its first NFL game broadcast.
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Star Gabriel Basso skydives during the pregame show to promote season 2 of 'The Night Agent', the streamer's most-watched series of 2023.
Netflix follows the broadcast networks' Super Bowl playbook, including a blockbuster Beyonc é halftime show, to drive viewers to its first-ever NFL Christmas Day games.