39 articles today
Most recentPopular

Unpacking the 2024 Holiday Movie Market: Has the Christmas Film Boom Stalled? | Chart

The Wrap
film
article
new york
streaming
netflix
Story by Christofer Hamilton
from The Wrap
Image from The Wrap
scrn logline
Holiday movie market sees slowdown as streaming's Christmas content boom appears to stall after decades of steady growth.
beat sheet
  • The number of Christmas movies has grown sixfold since 2000, per Parrot Analytics - but insiders say the market may have hit saturation point
  • Streamers like Netflix and Hallmark have flooded the market with festive films, leading to concerns of oversaturation and declining viewer interest
call sheet
Parrot Analytics
Read the source