scrn
15 articles today
Most recent
Popular
Hollywood Stocks in 2024: The Good, the Bad and the Silver Lining
Hollywood Stocks in 2024: The Good, the Bad and the Silver Lining
Hollywood Reporter
Hollywood Reporter
4d
film
opinion
los angeles
box office
disney+
oscars
sundance
4d
+
India Report: Theatrical Polarization, Streaming Reset in 2024
India Report: Theatrical Polarization, Streaming Reset in 2024
Variety
Variety
4d
film
opinion
india
box office
disney+
4d
+
The Kardashians’ Star Has Begun to Fade. Is It on Purpose?
The Kardashians’ Star Has Begun to Fade. Is It on Purpose?
The Rolling Stone
The Rolling Stone
6d
film
opinion
los angeles
box office
disney+
6d
+
No more articles
Why Are TV Commercials So Loud?
SlashFilm
tv
opinion
streaming
disney+
Story by staff@slashfilm.com (Danielle Ryan)
Image from SlashFilm
scrn logline
Streaming shakes up the rules on TV commercial volume, leaving viewers wondering why ads are still so loud.
beat sheet
Industry insiders say the FCC's CALM Act, designed to control commercial volume, has loopholes that streaming services are exploiting.
Streaming platforms are reportedly able to boost ad volume without penalty, as the CALM Act only applies to traditional broadcast and cable TV.
call sheet
FCC
Read the source