- Film ThreatFilm Threat30m
- The WrapThe Wrap1h
- Hollywood ReporterHollywood Reporter1h
- The WrapThe Wrap1h
- IndiewireIndiewire1h
- MovieWebMovieWeb2h
- SlashFilmSlashFilm2h
- Hollywood ReporterHollywood Reporter2h
- The WrapThe Wrap2h
- Hollywood ReporterHollywood Reporter2h
- DeadlineDeadline2h
- Digital TrendsDigital Trends3h
- MovieWebMovieWeb3h
- MovieWebMovieWeb4h
- VarietyVariety4h
- VarietyVariety4h
- Little White LiesLittle White Lies4h
- MovieWebMovieWeb4h
- ComicBook.comComicBook.com4h
- VarietyVariety4h
- MovieWebMovieWeb5h
- MovieWebMovieWeb6h
- MovieWebMovieWeb6h
- PubityPubity8h
- DeadlineDeadline8h
- VarietyVariety9h
- VarietyVariety9h
- VarietyVariety9h
- VarietyVariety11h
- VarietyVariety11h
Why Early January Is a Go-To Horror Movie Launchpad
ComicBook.comStory by Lisa Laman
scrn logline
How horror movies have found a lucrative sweet spot in the first weekend of January, leveraging the chilly weather and lack of competition to scare up big box office numbers year after year.
beat sheet
- The 2012 horror flop
- kicked off the trend of launching horror movies in early January, despite its infamously bad word-of-mouth, as it still managed a $33 million opening weekend on a $1 million budget.
call sheet
Lisa Laman, Paramount Pictures, M3GAN, The Devil Inside, Paranormal Activity 3, Texas Chainsaw 3D, Paranormal Activity: The Marked Ones, The Woman in Black 2: Angel of Death, Insidious: The Last Key, Escape Room, The Grudge, Soulm8te, Night Swim