Pharrell Williams taps a global network of young Lego creators to produce his unconventional 'Piece by Piece' film on a budget, blending Hollywood and the creator economy.
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An architecture student in France, a Lego fanboy in Poland, and an Iranian refugee in Jakarta were among the dozens of amateur Lego creators hired to work on the film, providing a diverse range of voices and styles.
The collaborative approach allowed the filmmakers to create a visually compelling movie without the typical Hollywood animation budget, exploring how the creator economy can partner with traditional entertainment.
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Pharrell Williams, Morgan Neville, Nicolas Carlier, Kamil Janko, Amir Mahdi Qurbani, Teddy Riley, Tongal, Pure Imagination, Focus Features, Lego, Piece by Piece