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No, The Hollywood Sign Is Not On Fire — As Social Media Reacts To AI-Generated Images

Deadline
film
opinion
los angeles
misinformation
Story by Glenn Garner
from Deadline
Image from Deadline
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Viral AI-generated images spark panic, as social media mistakes computer-created wildfire for real Hollywood Hills blaze
beat sheet
  • Social media users shared AI-generated photos and videos that appeared to show the iconic Hollywood Sign engulfed in flames, despite no actual fire
  • The AI-created content spread like wildfire, highlighting the dangerous potential of misinformation fueled by advanced generative technology
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