Walmart's Vizio partners with AMC+ and Starz to offer a bundled streaming deal, as the connected TV battle heats up among top retailers and platforms.
beat sheet
Vizio's 19 million SmartCast accounts will now have access to AMC+ and Starz at a discounted rate of $13.99/month, a $7 savings compared to purchasing the subscriptions separately.
Both AMC Networks and Starz are looking to leverage partnerships like this to scale up their subscriber bases and reach more viewers on connected devices, as bundling becomes an increasingly common tactic in the streaming wars.
call sheet
Alison Hoffman, Amy Leasca, AMC+, AMC Networks, Starz, Starz Networks, Vizio, Walmart, Anne Rice's Mayfair Witches, Dark Winds, Mad Men, Outlander, Power
Walmart's Vizio partners with AMC+ and Starz to offer a bundled streaming deal, as the connected TV battle heats up among top retailers and platforms.
beat sheet
Vizio's 19 million SmartCast accounts will now have access to AMC+ and Starz at a discounted rate of $13.99/month, a $7 savings compared to purchasing the subscriptions separately.
Both AMC Networks and Starz are looking to leverage partnerships like this to scale up their subscriber bases and reach more viewers on connected devices, as bundling becomes an increasingly common tactic in the streaming wars.
call sheet
Alison Hoffman, Amy Leasca, AMC+, AMC Networks, Starz, Starz Networks, Vizio, Walmart, Anne Rice's Mayfair Witches, Dark Winds, Mad Men, Outlander, Power