‘I Was Laughed Out Of The Room Because It Was Hallmark.’ Awkward’s Nikki DeLoach Talks Making Her Christmas Movie Pivot And Why She Knew It Was A Great Idea (Though She Took Flak)

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• DeLoach reveals she was 'laughed out of the room' when she first pitched the idea of making a Hallmark Christmas movie, as her Awkward role had typecast her in the edgy comedy space.
• Despite the backlash, DeLoach knew transitioning to Hallmark was a 'great idea' that would allow her to showcase her dramatic range and tap into a lucrative, family-friendly market.